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DONALD BROOKS - 1970's Pop Art Print Maxi Dress

We all know that BARBIE is the ultimate style icon so why not borrow some summer fashion tips directly form her case. Take a colorful vintage cotton pique pop art print maxi that is both cool as well as hot, now isn't that the perfect summer combo. Keep the accessories to a minimum because all you fashion savvy gals know that when its hot lots of jangle only weighs you down. A great pair of shades, sleek nails and a perfect lip gloss is really all need to show off the perfect tan. Add a splash of your fav lite summer scent and you are set by day or night. It really isn't hard to be an Urbane Butterfly.

WILLIAM TRAVILLA - Flame Ruffle Gown & Shawl

When an iconic gown from Hollywood hits 4.5 Million on the auction block it tends to get noticed. When you want to receive that same type notoriety, why not reach for something as stunning from the same creative designer. William Travilla was the master mind behind that white pleated halter dress that Marilyn Monroe wore in "The Seven Year Itch", the one that instantly made all subway grates popular. Here he takes a silk georgette in flame and cutting on the bias, creates a body conscious gown that will make you the equal of any Hollywood Siren. To amp up the flirtatious quality he adds a ruffle shawl to not only keep the chill away but to heat up any male withing sight. So channel your inner goddess and make an entrance that will instantly make you an icon.

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CALVIN KLEIN - Weekend in Cabo

Mixing Vintage & Modern Style
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Ok! it's time to think about what to take to the beach. Forget the cut offs and the halter top, leave that over done look to the less style evolved. Let comfortable chic be your guide and reach for this vintage Calvin Klein soft and supple linen stripe caftan. Great for day, over a bikini or night over just a great scent. All you need add is a great bag for the beach, that just there bikini, some simple but graphic jewelry and a pale wash of make up to enhance the tan. So, just wrap a colorful scarf around your head and stand out from the crowd.

FROCKOLOGY Style Tip:

Love the beach but never leave your style at home. It is so easy to just let it all hang out and forget that a look you can be proud of should also go to the beach. Let comfort rule by all means, just remember it has a friend that wants to go along as well, so don't forget the chic. Simple soft fabrics and graphic accessories are great choices for the beach. Just remember to take good sun protection and a pair of great shades.

OSCAR de la RENTA - Summer Mint

Sometimes you need what was at one time called a don't dress outfit. You know those occasions when casual just doesn't feel right and fancy looks wrong. This vintage 1980's Oscar de la Renta is the perfect choice for those in between times, it looks polished but feels oh so comfortable when worn. It is made from a sturdy but supple mint silk crape and is lined in a matching silk crape de chine for body as well as comfort. Mix it up with coral accessories and a pale but distinct makeup, because sometimes subtle makes the loudest statement.

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FROCKOLOGY Style Tip:

When dressing for a don't dress event, never use this as an excuse for casual don't care comfort. Create a polished put together look with a hint of sparkle, but remember to keep the shoes and jewelry mixing it to create a beautiful yet modern statement for maneuvering through the urban jungle.

ADELE SIMPSON - Celadon Diamante Button Silk & Wool Cocktail Sheath

What makes our style modern? It is a constant question on our quest for just the right mix that makes us standout without being laughed out. We believe in always injecting the unusual into an expected concept. Take this vintage Adele Simpson cocktail sheath from the 1960's. A traditional period evening look without a doubt. Yet mix in a blend of metal chains, mother of pearl and last but not least a healthy dose of Lucite and instantly you have created WOW instead of WHY. Add a splash of signature scent, a smudged eye and lightly glossed lip and you are not only modern but possibly fashion forward. We always say why follow when you can lead!

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FROCKOLOGY Style Tip:

We love Lucite especially with evening wear because it instantly says iconoclast and we love nothing better then to challenge the established. Modern fashion will always look toward new concepts while internalizing the best of the past. So always strive to wear your vintage with a twist of the modern, its like a whisper of dry in a sparkling Martini.

DONALD BROOKS - Bold Graphic Print Belted Silk Dress

When it's hot outside and you still need to look like a professional, what's a girl to do? It is best to keep it light and comfortable yet crisp and defined, sounds like a contradiction, but if you think about it a bit you realize its a perfect match. Take this vintage 1960's graphic print silk Donald Brooks, it will keep you light an comfortable due to the sleeveless cut and structured woven silk as well as crisp and defined because of the sharp graphic print. We call that a win/win in the world of biz. To keep it modern mix an ankle strap platform and a structured bucket bag with a graphic splash of color on the nails and a light shadow on the eye with a bold lip. A great look for comfortably taking over the world!

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FROCKOLOGY Style Tip:

When wearing a bold graphic print it is always best to keep your accessories bold as well. Keep the print on the down low when working with accessories mixed with a graphic print. Keep it close to solid with a pop of strong color which will immediately makes it as graphic as the print. Mix it or match it but keep it strong and above all enjoy it.

TODD OLDHAM - Cubist Print Vest & Capri Pants

Are you always on the look out for great warm weather looks that work as well for vacation as they do on the hot streets of the city . If so, take a look at this silk vest and capri pants created by Todd Oldham from the early 1990's. It captures a playful as well as colorful mood that is perfect for warm weather vacations, but is equally as easy to wear once you are back in the city. We love bold colors and the feel of collage offered in this outfit and like it contrasted with accessories that have a naive hand crafted feeling to them. So plan to embrace a colorful Summer and have fun, fun, fun, till your daddy takes the Tbird away.

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FROCKOLOGY Style Tip:

We love the way bold color will always enhance a beautiful tan, however keep in mind that this only applies to clothing and accessories but never to make up. The bolder the make up is when wearing it with a tan the older and harder you are going to look, count on it. It's great to have a look the is reminiscent of chic summers in 1960's Portifino, not so great to look like you were there in the 1960's. No one wants to look like an antique,you just want to own them. Think about it!

LANVIN - Black Moire Off Shoulder Cocktail Dress

Anytime you want to channel your inner femme fatale it is always best to reach for something form fitting that showcases your lethal charms. We can think of nothing more fitting then this LANVIN designed by Claude Montana in the early 1990s. It captures the allure of the traditional French flirts mixed with the sharp geometric edges so familiar to the work of Montana. Pair it with black and silver velvet and metallic studs to make it modern and then keep the make up and nails pale and a lightly shimmering nude lilac . That way when a man see you coming he won't know if you are going to fall at his feet or handcuff him to the nearest post, and trust us nothing will hold his attention longer. We suggest a bit of both just to keep him off guard.

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FROCKOLOGY Style Tip

When planning your evening look it always pays to have a bit of yen with your yang. If you are planning a structured look add a bit of interesting softness and if the look is soft keep it memorable with a bit of an edge. Example: for a structured look add a soft organic evening pouch or if your look is soft add bold geometric accessories. Modern dressing will always embraces the interesting contrast.